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Learner Reviews & Feedback for Measure and Optimize Social Media Marketing Campaigns by Meta

4.9
stars
1,645 ratings

About the Course

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company. By the end of this course, you will be able to: • Analyze dashboards and evaluate ROI from your social media marketing efforts • Understand different techniques used to optimize marketing campaigns, such as attribution and marketing mix models • Implement an A/B test to optimize your campaign • Present and communicate the results of your campaign to a team This course is for people who want to learn how to analyze their campaign marketing results, optimize their campaigns, and effectively communicate findings to their teams. Learners don't need marketing experience but should have basic internet navigation skills and be eager to participate and connect on social media. Having a Facebook or Instagram account helps, and ideally, learners have already completed the four previous courses in this program. This course will be followed by the Meta Social Media Marketing Capstone course, the final course of this certification, in which learners will take the Digital Marketing Associate Certification Exam and complete a Capstone project to receive their Meta Social Media Marketing Professional Certificate....

Top reviews

PW

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Outstanding information! Anke is so easy to listen too!

I am very disappointed that the final course and certification is not ready! When can I finish?

PW

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The content was good but I really wish there had been a project instead of just quizzes. I find the projects challenging but I alwasy feel like I learn something from doing them.

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351 - 375 of 407 Reviews for Measure and Optimize Social Media Marketing Campaigns

By rongmei f

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Sep 26, 2022

nice

By azza t

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Aug 19, 2022

Great

By Moutaz A

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Sep 25, 2021

great

By Eliana M A Y

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Jul 4, 2021

great

By Bryan T V

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Jul 3, 2021

Great

By Karina G P

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Jan 12, 2021

Great

By Srishti M

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Apr 24, 2024

good

By Muhammad S S

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Apr 15, 2023

good

By RAHUL P

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Nov 18, 2022

good

By Abdulrahman A e

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Aug 26, 2022

good

By RAGHAD A H S

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Aug 14, 2022

good

By Pratik V

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Jun 5, 2022

best

By Ali

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Apr 28, 2022

best

By Grecia A Z E

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Jul 4, 2021

good

By Luis F C F

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Jun 22, 2021

good

By Nabeel N

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Apr 25, 2021

Good

By JV t

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Dec 30, 2023

ok

By GAMILAH A A H

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Aug 17, 2022

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By Huy V C

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Feb 22, 2022

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By Dinesh V

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Oct 25, 2021

By Freya E N

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Jul 18, 2021

g

By Shivani B

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Jan 2, 2022

Overall, the org has done a fabulous initiative through this roll -out. The course contains a lot of details which are pertaining to various scenarios that could be encountered. It gets clustered at some places but the flow maintained is really good !

By Amaury S R

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Apr 19, 2021

The course is amazing! The information is made in a really easy way to understand and the knowledge I gain is exactly what I wanted and needed. The only thing I would improve is to have more chances to practice within the course.

By Garland B I

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Mar 21, 2022

Week #2 was super painful to get through. As much as I've learned much through that course, it's just been a pain. Other than that, the other weeks have been challenging and great to learn in the terms of advertising.

By Abdelaziz S

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Dec 25, 2020

A very detailed and well structured course that enable me to assimilate the needed metrics to measure and track when advertising through Facebook platform and how to well communicate the results to the team.