What you'll learn

Master restaurant revenue management principles. Data-Driven revenue optimisation. Implement effective restaurant revenue strategies.

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Assessments

4 assignments

Taught in English

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There are 3 modules in this course

This introductory course explores the dynamic field of restaurant revenue management (RRM) and is designed for restaurant managers, supervisors, and other hospitality professionals seeking to enhance their revenue generation capabilities. A basic understanding of restaurant operations, including front-of-house and back-of-house functions, is recommended. Gain a practical understanding of RRM principles and how to apply them to maximise your restaurant's profitability. You'll learn to identify key performance indicators (KPIs), analyse data to understand busy and slow periods, and develop effective revenue-generating strategies. The course also covers forecasting, pricing strategies, table management techniques, and how to gain team buy-in for your RRM initiatives. By the end of this course, you'll be equipped with the knowledge and tools to optimise your restaurant's performance and drive financial success.

This module provides a foundational understanding of restaurant revenue management (RRM). You'll learn the core concepts of RRM, how to identify key data and periods of high and low demand, and the importance of data quality in forecasting and developing effective revenue strategies.

What's included

6 videos1 assignment

This module delves into the key metrics used in restaurant revenue management (RRM). You'll learn how to calculate and analyse essential KPIs such as table and seat occupancy rates, average spend per head (ASPH), and RevPASH (revenue per available seat hour) to gain insights into restaurant performance and inform revenue-boosting strategies.

What's included

10 videos2 assignments

10 videosTotal 20 minutes

Key KPIs in RRM1 minutePreview module
Table Occupancy Rate (%)2 minutes
Seat Occupancy Rate (%)3 minutes
Average Spend Per Head 1 minute
RevPASH (Revenue Per Available Seat Hour)0 minutes
Data Collection and Considerations1 minute
Analysis of Table and Seat Occupancy Rate 4 minutes
Analysis of Average Spend Per Head1 minute
Analysis of RevPASH1 minute
Further Period Analysis of Other Useful Data 2 minutes

2 assignmentsTotal 60 minutes

Data-Driven Restaurant Revenue Management30 minutes
Basic Analysis in RRM30 minutes

This module explores the strategic side of restaurant revenue management. You'll learn how to formulate effective revenue strategies, implement tools like reservation policies and promotional calendars, gain team buy-in, and utilise selling strategies to maximise revenue. You'll also learn how to track and report on your restaurant's revenue performance.