- Digital Marketing
- Web Analytics and SEO
- Email Marketing
- Content Performance Analysis
- Business Metrics
- Branding
- Data Storytelling
- Customer Engagement
- Data-Driven Decision-Making
- Target Audience
- Digital Advertising
- Performance Measurement
Foundations of Digital Marketing and E-commerce
Completed by KEVIN ADRIAN ARZATE RAMIREZ
October 20, 2022
12 hours (approximately)
KEVIN ADRIAN ARZATE RAMIREZ's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
