- Search Engine Marketing
- Customer Acquisition Management
- Customer Retention
- Web Analytics and SEO
- Pay Per Click Advertising
- Search Engine Optimization
- Marketing Strategies
- Digital Advertising
- Digital Marketing
- Keyword Research
- Target Audience
- Marketing
Strategies for Converting and Retaining Customers Online
Completed by Muhanad Alashtr
November 26, 2021
10 hours (approximately)
Muhanad Alashtr's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain

