Google Ads for Beginners
Completed by Francisco Fraga Moreira
May 15, 2026
2 hours (approximately)
Francisco Fraga Moreira's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Online Advertising
- Category: Performance Analysis
- Category: Digital Advertising
- Category: Budgeting
- Category: Marketing
- Category: Keyword Research
- Category: Campaign Management
- Category: Digital Marketing Campaigns
- Category: Digital Marketing
- Category: Google Ads
- Category: Performance Reporting
- Category: Target Audience
