- Search Engine Marketing
- Marketing Planning
- Social Media
- Content Marketing
- Cross-Channel Marketing
- Marketing Strategy and Techniques
- Content Strategy
- Customer Relationship Management (CRM) Software
- Social Media Marketing
- Search Engine Optimization
- Campaign Management
- Digital Marketing
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Carolina Berber López
March 19, 2024
18 hours (approximately)
Carolina Berber López's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
