- AI Personalization
- User Experience
- Digital Marketing
- Brand Management
- Marketing Planning
- Search Engine Optimization
- Driving engagement
- Marketing Automation
- Search Engine Marketing
- Customer Relationship Management (CRM) Software
- Web Analytics and SEO
- Social Media Strategy
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by MERCY MUTHONI MWANGI
January 27, 2021
18 hours (approximately)
MERCY MUTHONI MWANGI's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
