Data Analytics Methods for Marketing
Completed by Morounfoluwa-Praise Ayobami Sindick
July 14, 2025
12 hours (approximately)
Morounfoluwa-Praise Ayobami Sindick's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
- Category: Regression Analysis
- Category: Data-Driven Marketing
- Category: Marketing
- Category: Marketing Channel
- Category: Marketing Strategies
- Category: Conversion Funnel Analysis
- Category: Customer Analysis
- Category: Marketing Planning
- Category: A/B Testing
- Category: Marketing Analytics
- Category: Data Analysis
- Category: Target Audience
