Qualitative Research
Completed by KASMANE Manal
November 16, 2023
14 hours (approximately)
KASMANE Manal's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
- Category: Report Writing
- Category: Research Design
- Category: Discussion Facilitation
- Category: Stakeholder Engagement
- Category: Survey Creation
- Category: Qualitative Research
- Category: Analysis
- Category: Business Research
- Category: Surveys
- Category: Market Research
- Category: Research
- Category: Interviewing Skills

