- Pay Per Click Advertising
- Web Analytics and SEO
- Keyword Research
- Search Engine Optimization
- Google Ads
- Digital Marketing
- Marketing
- Customer Engagement
- Advertising
- Search Engine Marketing
- Target Audience
- Marketing Strategies
Attract and Engage Customers with Digital Marketing
Completed by Laavanya Agarwal
August 21, 2022
14 hours (approximately)
Laavanya Agarwal's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
