- Customer Relationship Management (CRM) Software
- Cross-Channel Marketing
- Web Analytics and SEO
- AI Personalization
- Campaign Management
- Marketing Strategy and Techniques
- Social Media Strategy
- Social Media
- Search Engine Optimization
- Digital Marketing
- Marketing Automation
- Social Media Marketing
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by LUKAS TILKEVICIUS
September 16, 2020
18 hours (approximately)
LUKAS TILKEVICIUS's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
