- Case Studies
- Market Research
- Marketing Psychology
- Customer Analysis
- Analysis
- Behavioral Economics
- Value Propositions
- Competitive Analysis
- Market Dynamics
- Global Marketing
- Customer Insights
- Consumer Behaviour
Customer Value in Pricing Strategy
Completed by SIDDHANT KEDIA
March 9, 2021
14 hours (approximately)
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What you will learn
Customer value applications in pricing products
How to leverage core value-based pricing techniques to inform pricing decisions
How to measure customer willingness to pay using models (surveys, conjoint analysis, other data)
Consumer psychology applications in setting prices beneficial to both consumers and sellers
Skills you will gain
