Foundations of Digital Marketing and E-commerce
Completed by Gabriela Moreira Fernandes da Silva
September 17, 2025
12 hours (approximately)
Gabriela Moreira Fernandes da Silva 's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Performance marketing
- Category: Marketing
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Data Storytelling
- Category: Performance Measurement
- Category: E-Commerce
- Category: Social Media Marketing
- Category: Search Engine Optimization
- Category: Digital Marketing
- Category: Branding
- Category: Search Engine Marketing
