- Web Analytics and SEO
- Customer Engagement
- Digital Marketing
- Keyword Research
- Marketing Strategies
- Marketing
- Target Audience
- Search Engine Marketing
- Google Ads
- Search Engine Optimization
- Advertising
- Pay Per Click Advertising
Attract and Engage Customers with Digital Marketing
Completed by Gagan Malhotra
March 8, 2025
14 hours (approximately)
Gagan Malhotra's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain

