- Augmented Reality
- Social Media
- Marketing Strategies
- Digital Marketing
- Marketing Automation
- Marketing Channel
- Strategic Communication
- Marketing Analytics
- Data Ethics
- Emerging Technologies
- Consumer Behaviour
- Artificial Intelligence
Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by Raisa-Silviana Ciba
August 31, 2023
18 hours (approximately)
Raisa-Silviana Ciba's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
