- Digital Advertising
- Pay Per Click Advertising
- Online Advertising
- Return On Investment
- Campaign Management
- Digital Marketing
- Search Engine Marketing
- Advertising Campaigns
- Google Ads
- Marketing
- Keyword Research
- Target Audience
Google Ads for Beginners
Completed by Katherine Santosh
November 10, 2020
2 hours (approximately)
Katherine Santosh's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
