From Likes to Leads: Interact with Customers Online
Completed by Shaikh Mohammed Aftab
May 29, 2023
20 hours (approximately)
Shaikh Mohammed Aftab's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Customer Engagement
- Category: Advertising Campaigns
- Category: Paid media
- Category: Content Creation
- Category: Driving engagement
- Category: Social Media Content
- Category: Brand Awareness
- Category: Social Media Strategy
- Category: Content Scheduling
- Category: Content Performance Analysis
- Category: Social Media Management
- Category: Social Media Marketing
