- Product Development
- Customer experience strategy (CX)
- Innovation
- Needs Assessment
- User Feedback
- Customer Analysis
- Consumer Behaviour
- Customer Insights
- Business Strategies
- Case Studies
- Design Thinking
- Marketing Psychology
Customer Centric Innovation
Completed by Urania Talía Reyes Álvarez
September 16, 2022
7 hours (approximately)
Urania Talía Reyes Álvarez's account is verified. Coursera certifies their successful completion of Customer Centric Innovation
What you will learn
Have a clear understanding of the concept of innovation – What is it, why is it important, and when and how does is it become successful.
Identify reasons underlying consumers’ psychological resistance to innovation.
Apply understanding of customer needs and the adoption process to identify opportunities for innovation and new product development.
Utilize and apply strategies to capture customer needs.
Skills you will gain

