The "What" of the Marketing Strategy
Completed by Zanyar Kamaran Qadir
April 21, 2026
3 hours (approximately)
Zanyar Kamaran Qadir's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Market Analysis
- Category: Branding
- Category: Customer Engagement
- Category: Cross-Channel Marketing
- Category: Strategic Marketing
- Category: Consumer Behaviour
- Category: Performance Measurement
- Category: Marketing Effectiveness
- Category: Key Performance Indicators (KPIs)
- Category: Marketing Planning
- Category: Brand Strategy
- Category: Marketing Strategies
