The "What" of the Marketing Strategy
Completed by Zanyar Kamaran Qadir
April 21, 2026
3 hours (approximately)
Zanyar Kamaran Qadir's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Strategic Marketing
- Category: Cross-Channel Marketing
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Key Performance Indicators (KPIs)
- Category: Market Analysis
- Category: Brand Strategy
- Category: Market Research
- Category: Marketing Strategy and Techniques
- Category: Branding
- Category: Marketing
- Category: Value Propositions

