Programmatic Advertising
Completed by Heerakar Raj
May 18, 2025
11 hours (approximately)
Heerakar Raj's account is verified. Coursera certifies their successful completion of Programmatic Advertising
What you will learn
Execute native advertising campaigns in Taboola
How to target native ad campaigns to desired audiences
Use free tools to actively gather news coverage for native advertising
Develop content seeding strategies through incentive programs
Skills you will gain
- Category: Paid media
- Category: Google Ads
- Category: Earned Media
- Category: Data-Driven Marketing
- Category: Target Audience
- Category: Contextual Advertising
- Category: Data Ethics
- Category: Content Strategy
- Category: Digital Advertising
- Category: Media Planning
- Category: Media Buying
- Category: Digital Media Strategy
