Generative Engine Content Optimization
Completed by Caroline Saey
July 27, 2026
8 hours (approximately)
Caroline Saey's account is verified. Coursera certifies their successful completion of Generative Engine Content Optimization
What you will learn
Explain the core principles of Generative Engine Optimization and E-E-A-T.
Design AI-optimized content strategies that align with GEO frameworks.
Implement GEO signals to improve visibility, authority, and engagement.
Evaluate AI content performance using metrics and continuous optimization techniques.
Skills you will gain
- Category: AI Workflows
- Category: Search Engine Optimization
- Category: Content Performance Analysis
- Category: Public Relations
- Category: Generative Engine Optimization (GEO)
- Category: Content Optimization
- Category: Content Creation
- Category: Generative AI
- Category: ChatGPT
- Category: Content Strategy