- Web Analytics and SEO
- Customer experience strategy (CX)
- Digital Marketing
- Brand Awareness
- Marketing Analytics
- Marketing Strategy and Techniques
- Data-Driven Decision-Making
- Content Performance Analysis
- Customer Engagement
- Data Storytelling
- Business Metrics
- Search Engine Marketing
Foundations of Digital Marketing and E-commerce
Completed by Thư Ngọc Minh Trần
July 20, 2022
12 hours (approximately)
Thư Ngọc Minh Trần's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
