- Marketing Strategy and Techniques
- Market Analysis
- Product Marketing
- Go To Market Strategy
- Value Propositions
- Marketing Planning
- Consumer Behaviour
- Marketing Analytics
- Marketing
- Customer Insights
- Branding
- Target Market
Developing a Winning Marketing Strategy
Completed by Yijia Liu
November 4, 2022
16 hours (approximately)
Yijia Liu's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
