Strategic Digital Marketing: Digital Marketing Foundation
Completed by Ahmad Fayyaz
April 18, 2026
6 hours (approximately)
Ahmad Fayyaz's account is verified. Coursera certifies their successful completion of Strategic Digital Marketing: Digital Marketing Foundation
What you will learn
The evolution of digital marketing and how it differs from traditional marketing approaches.
Key digital marketing channels and how they are used to reach and engage audiences.
Factors that influence online consumer behavior and decision-making.
Core user experience (UX) and content marketing principles that support effective brand storytelling.
Skills you will gain
- Category: Marketing Channel
- Category: Search Engine Marketing
- Category: Data-Driven Marketing
- Category: Social Media Strategy
- Category: Storytelling
- Category: Strategic Marketing
- Category: Digital Brand Strategy
- Category: Persuasive Communication
- Category: Content Marketing
- Category: Marketing Analytics
- Category: Digital Content
- Category: Digital Marketing
