- Business Strategy
- Competitive Analysis
- Customer experience improvement
- AI Enablement
- Digital Transformation
- Marketing Strategies
- Machine Learning Algorithms
- Digital Marketing
- Marketing
- Network Analysis
- Customer Engagement
- Artificial Intelligence
Artificial Intelligence in Marketing
Completed by Rajchandar Kannan
March 30, 2024
10 hours (approximately)
Rajchandar Kannan's account is verified. Coursera certifies their successful completion of Artificial Intelligence in Marketing
What you will learn
How to use data-driven AI to improve customer engagement
How to develop networked business models and leverage network effects
How to build a sustainable competitive advantage from data gathered on digital platforms
How to use algorithms, networks, and data to create AI Relationship Moments that are personalized to individual customers
Skills you will gain
