- Digital Marketing
- Marketing Planning
- User Experience
- Marketing Automation
- Search Engine Marketing
- Cross-Channel Marketing
- Customer experience strategy (CX)
- Marketing Strategy and Techniques
- Customer Relationship Management (CRM) Software
- Content Marketing
- Social Media Marketing
- Campaign Management
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Vithika Gururani
March 16, 2024
18 hours (approximately)
Vithika Gururani's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
