Attract and Engage Customers with Digital Marketing
Completed by Angela Yarbrough
December 3, 2024
14 hours (approximately)
Angela Yarbrough's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Advertising
- Category: Marketing Strategies
- Category: Search Engine Optimization
- Category: Marketing
- Category: Customer Engagement
- Category: Pay Per Click Advertising
- Category: Keyword Research
- Category: Google Ads
- Category: Search Engine Marketing
- Category: Persona Development
- Category: Digital Marketing
- Category: Web Analytics
