- User Experience
- Campaign Management
- Social Media
- Search Engine Marketing
- Marketing Strategy and Techniques
- Marketing Planning
- Search Engine Optimization
- Customer experience strategy (CX)
- Web Analytics and SEO
- Content Marketing
- Digital Marketing
- Social Media Marketing
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Raisa-Silviana Ciba
September 12, 2023
18 hours (approximately)
Raisa-Silviana Ciba's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
