- Digital Marketing
- Emerging Technologies
- Data Ethics
- Marketing Communications
- Augmented Reality
- Consumer Behaviour
- Data-Driven Decision-Making
- Strategic Communication
- Integrated Marketing Communications
- Artificial Intelligence
- Marketing Channel
- Customer experience strategy (CX)
Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by STAVROS BARITAKIS
July 5, 2022
18 hours (approximately)
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What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
