- Digital Marketing
- Data-Driven Decision-Making
- Business Metrics
- Social Media Marketing
- E-Commerce
- Digital Advertising
- Data Storytelling
- Marketing
- Marketing Analytics
- Customer experience strategy (CX)
- Performance Measurement
- Web Analytics and SEO
Foundations of Digital Marketing and E-commerce
Completed by Jaime Mauricio Sarabia Vargas
September 12, 2022
12 hours (approximately)
Jaime Mauricio Sarabia Vargas's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain

