- Campaign Management
- Search Engine Marketing
- Digital Marketing
- Cross-Channel Marketing
- Search Engine Optimization
- Marketing Automation
- Marketing Planning
- Brand Management
- Social Media Marketing
- Customer experience strategy (CX)
- User Experience
- Social Media
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by NATALLIA LEBEDZ
June 28, 2020
18 hours (approximately)
NATALLIA LEBEDZ's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
