Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by ANTZELA OUROUTSI
October 27, 2020
18 hours (approximately)
ANTZELA OUROUTSI's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Social Media Marketing
- Category: Driving engagement
- Category: Digital Marketing
- Category: Customer Relationship Management (CRM) Software
- Category: User Experience
- Category: Web Analytics and SEO
- Category: Cross-Channel Marketing
- Category: Social Media Strategy
- Category: Content Marketing
- Category: Campaign Management
- Category: Marketing Automation
- Category: Marketing Strategy and Techniques
