From Likes to Leads: Interact with Customers Online
Completed by Miguel Dayrit Garcia
February 26, 2024
20 hours (approximately)
Miguel Dayrit Garcia's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Driving engagement
- Category: Social Media Content
- Category: Drive Engagement
- Category: Advertising
- Category: Social Media Campaigns
- Category: Branding
- Category: Customer Relationship Building
- Category: Social Media
- Category: Content Creation
- Category: Paid media
- Category: Digital Advertising
- Category: Online Advertising
