- Web Analytics and SEO
- Marketing
- Search Engine Optimization
- Google Ads
- Search Engine Marketing
- Advertising
- Digital Marketing
- Target Audience
- Keyword Research
- Customer Engagement
- Marketing Strategies
- Pay Per Click Advertising
Attract and Engage Customers with Digital Marketing
Completed by Beverly Jean Beverley
April 16, 2025
14 hours (approximately)
Beverly Jean Beverley 's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
