Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by Muthukaruppan Vinaitheerthan
July 31, 2023
18 hours (approximately)
Muthukaruppan Vinaitheerthan's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
- Category: Marketing Automation
- Category: Integrated Marketing Communications
- Category: Target Audience
- Category: Marketing Strategies
- Category: Personalized Service
- Category: Augmented Reality
- Category: Digital Media Strategy
- Category: Social Media
- Category: Marketing Communications
- Category: Marketing Channel
- Category: Data-Driven Decision-Making
- Category: Digital Marketing
