Strategic Digital Marketing: Digital Marketing Foundation
Completed by Mariana Alejandra Moreno Barragán
July 2, 2026
6 hours (approximately)
Mariana Alejandra Moreno Barragán's account is verified. Coursera certifies their successful completion of Strategic Digital Marketing: Digital Marketing Foundation
What you will learn
The evolution of digital marketing and how it differs from traditional marketing approaches.
Key digital marketing channels and how they are used to reach and engage audiences.
Factors that influence online consumer behavior and decision-making.
Core user experience (UX) and content marketing principles that support effective brand storytelling.
Skills you will gain
- Category: Content Strategy
- Category: Storytelling
- Category: Content Marketing
- Category: User Experience Design
- Category: Social Media Strategy
- Category: Data-Driven Marketing
- Category: Marketing Analytics
- Category: Digital Marketing
- Category: Marketing Planning
- Category: Search Engine Marketing
- Category: Marketing Channel
- Category: Strategic Marketing
