Digital Marketing Capstone
Completed by ASTITVA PANDEY
October 26, 2020
17 hours (approximately)
ASTITVA PANDEY's account is verified. Coursera certifies their successful completion of Digital Marketing Capstone
What you will learn
Apply the process of analyzing a client to setup a basis for a digital campaign.
Map out the Consumer Decision Journey.
Apply the Plan, Collect, Analyze, Report framework to focus your campaign.
Create a content and channel strategy to support the campaign objectives.
Skills you will gain
- Category: Online Advertising
- Category: Journey Mapping
- Category: Content Strategy
- Category: Marketing Analytics
- Category: Digital Marketing Campaigns
- Category: Search Engine Optimization
- Category: Marketing Strategies
- Category: Digital Marketing
- Category: Email Marketing
- Category: Digital Advertising
- Category: Campaign Planning
- Category: Campaign Management
