Foundations of Digital Marketing and E-commerce
Completed by Gabriela Adina Coman Vasilescu
September 24, 2025
12 hours (approximately)
Gabriela Adina Coman Vasilescu's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Performance marketing
- Category: Marketing
- Category: Branding
- Category: Search Engine Marketing
- Category: Customer Engagement
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Data Storytelling
- Category: Performance Measurement
- Category: Social Media Marketing
- Category: Search Engine Optimization
- Category: Digital Marketing
