- Customer Relationship Management (CRM) Software
- Marketing Strategy and Techniques
- Marketing Planning
- Search Engine Optimization
- Digital Marketing
- AI Personalization
- Content Marketing
- Brand Management
- Customer experience strategy (CX)
- Cross-Channel Marketing
- Driving engagement
- Search Engine Marketing
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Pham Minh Thu
May 6, 2023
18 hours (approximately)
Pham Minh Thu's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
