- Performance Analysis
- Search Engine Optimization
- Email Marketing
- Data Collection
- Online Advertising
- Consumer Behaviour
- Campaign Management
- Customer Analysis
- Keyword Research
- Marketing Analytics
- Web Content
- Digital Marketing
Digital Marketing Capstone
Completed by N/A SOLEHA NUR AZIZAH
November 10, 2020
17 hours (approximately)
N/A SOLEHA NUR AZIZAH's account is verified. Coursera certifies their successful completion of Digital Marketing Capstone
What you will learn
Apply the process of analyzing a client to setup a basis for a digital campaign.
Map out the Consumer Decision Journey.
Apply the Plan, Collect, Analyze, Report framework to focus your campaign.
Create a content and channel strategy to support the campaign objectives.
Skills you will gain
