- Sales Process
- A/B Testing
- Marketing Effectiveness
- Target Audience
- Marketing Strategies
- Marketing Budgets
- Marketing Channel
- Regression Analysis
- Forecasting
- Data Analysis
- Marketing
- Customer Insights
Data Analytics Methods for Marketing
Completed by Diana Berezhnaia
August 12, 2022
12 hours (approximately)
Diana Berezhnaia's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
