Qualitative Research
Completed by Rahma Ahmed Shehda
June 13, 2021
14 hours (approximately)
Rahma Ahmed Shehda's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
- Category: Research Design
- Category: Report Writing
- Category: Survey Creation
- Category: Research
- Category: Business Research
- Category: Market Research
- Category: Analysis
- Category: Qualitative Research
- Category: Focus Group
- Category: Research Reports
- Category: Surveys
- Category: Interviewing Skills
