What you will learn

• Recall and explain a lexicon of key terms relating to form, meaning, and audience, and apply them successfully within an appraisal of graphic design

• Establish and articulate criteria for successful outcomes in a design project that are not limited by personal taste.

• Employ various ways of talking about visual form, meaning, and context for a given work of design in an objective way. 

• Develop an ability to engage with a work of design in an objective way.