Foundations of Digital Marketing and E-commerce
Completed by Suraya Athira Binti Suhaimi
November 4, 2023
12 hours (approximately)
Suraya Athira Binti Suhaimi's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Web Analytics and SEO
- Category: Digital Media Strategy
- Category: Search Engine Optimization
- Category: Brand Awareness
- Category: E-Commerce
- Category: Marketing Strategies
- Category: Search Engine Marketing
- Category: Digital Marketing
- Category: Data-Driven Decision-Making
- Category: Customer Engagement
- Category: Marketing Analytics
- Category: Marketing Planning
