Marketing Management
Completed by Luan Nguyen Van
October 30, 2026
9 hours (approximately)
Luan Nguyen Van's account is verified. Coursera certifies their successful completion of Marketing Management
What you will learn
Craft and implement customer-centric marketing strategies that drive growth.
Leverage key marketing frameworks to position brands for success.
Analyze markets through segmentation, competitive insights, and brand positioning.
Design impactful marketing plans to achieve business objectives.
Skills you will gain
- Category: Marketing Strategies
- Category: Consumer Behaviour
- Category: Communication Strategies
- Category: Marketing Planning
- Category: Product Strategy
- Category: Marketing Channel
- Category: Marketing Management
- Category: Target Audience
- Category: Strategic Marketing
- Category: Marketing Strategy and Techniques
- Category: Marketing
- Category: Integrated Marketing Communications
