- Brand Management
- Social Media Marketing
- Data Collection
- Target Audience
- Content Creation
- Campaign Management
- Copywriting
- Digital Advertising
- Marketing Materials
- Social Media
- Information Privacy
Fundamentals of Social Media Advertising
Completed by Julián Larraz Rada
January 21, 2021
11 hours (approximately)
Julián Larraz Rada's account is verified. Coursera certifies their successful completion of Fundamentals of Social Media Advertising
What you will learn
How to evaluate on which platforms to run social media ad campaigns and what makes an ad effective
How to craft compelling and effective visuals and copy for social media ads
Build an ad directly from your Facebook business page and your Instagram business account
Write a creative brief and create a social media ad
Skills you will gain
