- Content Creation
- Digital Advertising
- Marketing Analytics
- Social Media Marketing
- Social Media Strategy
- Social Media Management
- Digital Marketing
- Target Audience
- Social Media Campaigns
- Brand Awareness
- Customer Engagement
From Likes to Leads: Interact with Customers Online
Completed by VICTORIA CAMILA SARASUA ESCUDERO
December 22, 2022
20 hours (approximately)
VICTORIA CAMILA SARASUA ESCUDERO's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
