Artificial Intelligence in Marketing
Completed by Davinia Carrascosa de Diego
August 30, 2022
10 hours (approximately)
Davinia Carrascosa de Diego's account is verified. Coursera certifies their successful completion of Artificial Intelligence in Marketing
What you will learn
How to use data-driven AI to improve customer engagement
How to develop networked business models and leverage network effects
How to build a sustainable competitive advantage from data gathered on digital platforms
How to use algorithms, networks, and data to create AI Relationship Moments that are personalized to individual customers
Skills you will gain
- Category: Marketing
- Category: AI Personalization
- Category: AI Enablement
- Category: Customer Engagement
- Category: Data-Driven Marketing
- Category: AI Integrations
- Category: Artificial Intelligence
- Category: Digital Marketing
- Category: Marketing Strategies
- Category: Digital Transformation
- Category: Case Studies
