- Content Marketing
- Marketing
- Marketing Strategies
- Pay Per Click Advertising
- Customer Acquisition Management
- Digital Advertising
- Lead Generation
- Target Audience
- Customer Retention
- Digital Marketing
- Search Engine Marketing
- Web Analytics and SEO
Strategies for Converting and Retaining Customers Online
Completed by Kenneth Thenna
January 31, 2025
10 hours (approximately)
Kenneth Thenna's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
